EXPERIENCE
2025 to Present: Arts Reporter, Critic, and Photographer, Syracuse, NY
Story pitching, news reporting and writing, in-depth interviews, critical writing, short-form video production, and fashion photography
-“Syracuse Artist Cayetano Valenzuela Creates New ‘mural of the Sun’ to Honor Mexican Culture.” This Is CNY
- “A dancer’s creative rebirth through krump.” CITY Magazine
- “‘Bridgerton’ Season 4 gives a historical, real-world twist to its Cinderella story.” The NewsHouse
-“‘KPop Demon Hunters’ Has Its Own Elsa.” The NewsHouse
-“Syracuse Style 2025.” The NewsHouse
- Photo shooting for FADS Autumn Runway 2025 “American Dream Re: Fashioned”
- In-depth interviews with leaders in fashion and beauty media, brands, and agencies: Jennifer Sullivan (NYT Wirecutter), Kevin Huynh (InStyle), Julie Ricevuto (Today.com), Diana Pearl (Business of Fashion), Leah Wyar (People Inc.), etc.
2025 to Present: Fashion and Music Research, Syracuse, NY
- Study on the changing definition and role of fashion designers
- Video essay on “The Transmedia World of Gufeng Music, Hanfu, and Historical-fantasy Works”
2023-2025: Content Acquisition Manager at Wiley, Beijing
- Oversaw the strategic development of Curated Content Collections for 50+ global Health Sciences journals.
- Hosted the Wiley booth at the 14th and 15th National Conference on Oral Implantology.
- Built the internal and external communication messages for the new Special Issue workflow.
- Developed marketing strategies for Special Issues as Project Leader:
- Created Special Issue Marketing Guidelines.
- Streamlined Wiley’s Call for Papers campaigns.
- Launched Guest Editor/Editorial Board Member engagement campaigns for proposal development.
- Designed and monitored the implementation of Special Issue Annual Marketing Plans.
2020-2023: (Senior) Commissioning Editor at Wiley, Beijing
- Drove high-quality content growth through commissioning Special Issues for 40+ global Health Sciences journals.
- Developed robust product pipelines by building partner and customer relationships and leveraging data analytics.
- Increased journal impact through engaging the global and Chinese research community.
- Created Special Issue brochure (external) and guidebook (internal).
- Organized and chaired webinars: “Publishing in Wiley Hematology Journals” and “Prestige Online Lecture of Dentistry.”
2018-2020: Science Editor and Director of Editorial Office at Baishideng Publishing Group, Beijing
- Handled the peer-review process and tracked customer feedback on the manuscript handling process.
- Oversaw the whole publication process and commissioned content for nine medical journals. - Managed and trained the in-house Science Editors.
- Organized and chaired the first Editorial Board Meeting for World Journal of Hepatology in Boston, MA.
- Hosted team-building events and wrote company blogs.
EDUCATION
2025-2026: M.A., Arts Style and Culture Journalism, S.I. Newhouse School of Public Communications, Syracuse University
2015-2018: M.E., Biotechnology Engineering, University of Chinese Academy of Sciences
2011-2015: B.Sc., Biotechnology, Special Class for the Gifted Young, University of Science and Technology of China
SKILLS
- Leadership, Change Communication, Conflict Management, Networking, Relationship Management
- Project Management: Jira, Confluence, Outlook, Teams, List, Planner, SharePoint, Loop, OneDrive
- Research and Data Analysis: Excel, Tableau, Power BI, CiteSpace, VOSviewer, Web of Science, Scopus, PubMed, Muck Rack
- Creativity and Efficiency: Word, PowerPoint, Canva, Adobe Acrobat Pro, Affinity Publisher, Xmind
- Marketing Campaigns: Forms, Teams Webinar, Zoom, Tencent Meeting, Cisco Webex
- Editing: iMovie, CapCut, Lightroom, GarageBand
- Webpage design: Squarespace
- Languages: Chinese, English, Korean
- News Writing: AP Style
- Social Media: WeChat, Instagram, Rednote, Facebook, YouTube, Bilibili, LinkedIn
- AI: Copilot, Gemini, Claude, DeepSeek
- Music Instrument: Guzheng (Chinese Zither)
HONOR
Membership in The Honor Society of Phi Kappa Phi for Merit of Academic Excellence at Syracuse University
Footprint in Academic Publishing
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15th National Conference on Oral Implantology (2024)
Prof. Ronald E. Jung of Universität Zürich and Zora Ma promoted “Special Issue: Digital Implant Dentistry” at Wiley’s booth in Suzhou, China
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Focus on Special Issue | Open Science Series of the "Joint Laboratory for Innovation in Science and Technology Journals" by the National Science Library Chinese Academy of Sciences and Wiley (2024)
Zora Ma (5th from left, 1st row) invited Prof. Shuguo Zheng (3rd from left, 2nd row) from Peking University School of Stomatology to the event and shared their experience collaborating on Themed section: Oral health in China
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The First Editorial Board Meeting for World Journal of Hepatology (2019)
Zora Ma (or Ruo-Yu Ma, 1st from left) hosted the 1st Editorial Board Meeting for WJH as the Director of Editorial Office, on behalf of the Baishideng Publishing Group (BPG) in Boston, MA
